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Social Media6 min read

How to Get Clients as a Social Media Manager in Nigeria

Almost every Nigerian business has an Instagram page but most are inactive or poorly managed. That's a huge opportunity for social media managers who know how to pitch.

Target businesses that sell to everyday customers

Restaurants, boutiques, hotels, phone shops and supermarkets get real sales from social media. They understand the value faster than businesses that sell to other companies.

Do a quick 3-point audit before pitching

Spend 2 minutes on their page and note:

  • When they last posted
  • Whether their bio has a clear contact or WhatsApp link
  • Whether their posts show prices, location and offers clearly

Get pages to audit fast

With LeadGate.ng you can generate a list of businesses that already have social media pages. Tick "Social Media" and "Phone Number" under Must have, choose Restaurants or Boutiques, and pick your city. Now you have pages to audit and a number to send your pitch to.

Pitch with results, not buzzwords

Skip words like "engagement" and "brand awareness". Nigerian owners care about customers and sales. Say: "I can help you get more people messaging you to order on WhatsApp."

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